Post by account_disabled on Dec 24, 2023 4:29:31 GMT -5
This stance is in stark contrast to Instagram, which has a reputation for being users' choice for creating picture rolls that show off their best looks. Furthermore, Spiegel points out that the disappearing content was a response to the stress caused by content remaining permanently on the Internet. Even if you delete your tag from a photo on Facebook, whatever is online can still be rediscovered. Snapchat statistics, however, say even more about the company's mission. In the first quarter of 2014, Snapchat had 46 million active users , and in the fourth quarter of 2018, it had 186 million active users. That's some nice growth! Daily active Snapchat users Daily active Snapchat users (Image source: Statista ) While the number of users may seem impressive, in reality, Snapchat's growth has slowed (as you can see above) since the launch of Instagram Stories – a near-identical copy of Snapchat's My Stories concept.
Instagram users now post twice as many stories as Snapchat users . Instagram vs Snapchat Country Email List Instagram vs Snapchat (image source: Recode ) While Snapchat's exact statistics on the platform's demographics differ from source to source, everyone agrees that Snapchat is dominated by users under the age of 25. According to Pew Research, 78% of Americans ages 18 to 24 use the platform. Age Snapchat and Instagram Age of Snapchat and Instagram (Image source: Pew Research Center ) In this age group, Snapchat is still behind Facebook, but ahead of Instagram . Age groups using social media apps Age groups using social media apps (image source: Business Insider ) Unlike Facebook, which eMarketer predicts will decline
The first time the company has predicted a decline in Facebook users in any age group, usage of Snapchat was supposed to be slow, as was Instagram. While Facebook remains the undisputed giant of the social networking world, some predict that without new changes to the platform, it may miss the opportunity to capture the next generation of Internet users, as most millennials and Gen Z communicate primarily visually . According to Pew Research, 63% of Snapchat users visit the site every day. It's basically the same as Instagram, but far behind Facebook, 75% of whose users visit the site every day. Again, there is strong participation from 18 to 24 year olds, 82% of them check Snapchat every day and 71% of these users log in multiple times a day. When you broaden the age range to include all millennials, it turns out that Snapchat users spend up to 40 minutes a day on the platform.
Instagram users now post twice as many stories as Snapchat users . Instagram vs Snapchat Country Email List Instagram vs Snapchat (image source: Recode ) While Snapchat's exact statistics on the platform's demographics differ from source to source, everyone agrees that Snapchat is dominated by users under the age of 25. According to Pew Research, 78% of Americans ages 18 to 24 use the platform. Age Snapchat and Instagram Age of Snapchat and Instagram (Image source: Pew Research Center ) In this age group, Snapchat is still behind Facebook, but ahead of Instagram . Age groups using social media apps Age groups using social media apps (image source: Business Insider ) Unlike Facebook, which eMarketer predicts will decline
The first time the company has predicted a decline in Facebook users in any age group, usage of Snapchat was supposed to be slow, as was Instagram. While Facebook remains the undisputed giant of the social networking world, some predict that without new changes to the platform, it may miss the opportunity to capture the next generation of Internet users, as most millennials and Gen Z communicate primarily visually . According to Pew Research, 63% of Snapchat users visit the site every day. It's basically the same as Instagram, but far behind Facebook, 75% of whose users visit the site every day. Again, there is strong participation from 18 to 24 year olds, 82% of them check Snapchat every day and 71% of these users log in multiple times a day. When you broaden the age range to include all millennials, it turns out that Snapchat users spend up to 40 minutes a day on the platform.